What's Inside

Arcturus / CSR Innovation

Arcturus is a process to implement the CRT Principles for Business through a 360-degree survey of your company's risks and opportunities to enhance business profitability & long-term value. It is an inventory process asking questions of executives, management team, employees, etc., measuring the extent to which a company has fulfilled its duties under the seven CRT Principles and promoted its relationship with each of its seven stakeholder constituencies. This diagnosis allows management to consider issues the company is confronted with from the different perspectives of all stakeholders including owners. The Arcturus questionnaire can be completed in about 90 minutes.

Why Use Arcturus?

Enhance profitability and long-term value by:
• Preempting downside risk.
• Enhancing the goodwill value of your company.
• Aligning employees with company values and objectives.
• Finding gaps in risk perceptions within the company.
• Providing guidance for management of key stakeholder value-drivers.

Who within the company should participate in the Arcturus process:

• CEO
• Senior management
• Board of directors
• Division heads and group managers
• Unit managers
• Employees

Awareness of issues impacting the company is collected in quantitative form on a 0 to 8 point scale and in qualitative form by written comments on activities, policies and concerns. Each respondent scores the company in each of the 49 areas of investigation and each respondent adds qualitative comments on key areas of concern. The CRT staff and project team facilitate the inquiry process.

Below is a sample of part of a final report.

Arcturus and Nissan Motor, Co.
Nissan Motor, Co. of Japan recently completed its first use Arcturus (known in Japan as CSR Innovation). This assessment process served as the basis for its new focus on implementing CSR globally. To read the relevant pages from Nissan's recent Sustainability Report regarding Arcturus / CSR Innovation, please click here.

Arcturus and the UN Global Compact
To see how Arcturus relates to the UN Global Compact click here.

For further background information click here.